Did you know that even if you make mistakes, there is one thing that will win people over to your offers every single time? It’s super simple. Do great work and provide your customers quality and due to their happiness and satisfaction, they’ll provide needed word-of-mouth marketing that cannot be beaten. 1. Be Honest It seems simple enough to be honest, but when it comes to marketing and ... View Post

One of the most damaging things a business owner can do to themselves is to get so caught up in busy work that they’re working all the time yet not making a profit. It’s especially easy to get dragged down the social media rabbit hole and before you know it you’ve spent an hour or two talking about how cute that doggie is in the window. We all know that’s not really work, but it happens to the ... View Post

There are tons of ways to spice up your blog images. Stock photos, paid or free, are a popular option. In fact, most blogs you see today use photographs in some form, either standalone or incorporated into a design. What you may not realize is that you can find a wide array of other types of visuals for use in your images such as illustrations, icons, textures, vectors, patterns and fonts. Here ... View Post

Hiring experts and professionals for your online business isn’t much different from how you’d hire any professional. You get recommendations from people you know, from other experts, and from other professionals. But, after that, you need to do a little extra research to ensure their ability to serve your needs in the way that you want them to. 1. Ask a Mentor or Fellow Online Business ... View Post

In the past, I've shared my thoughts on the value of a customer list with you. Today I want to share a simple but oh-so powerful strategy with you to start taking advantage of the fact that your existing customers are your most valuable assets. To grow your bottom line, you only have a few options. You can cut expenses, you can get more customers, or you can increase how much money each ... View Post

Product reviews among bloggers and blog readers have gotten a bit of bad rep over the past few years, as many companies send products to bloggers for free along with a set of talking points or benefits to mention that have been crafted by their PR team and Advertising Agency. Let’s just say the end result wasn’t always an honest review of the product. That said, I think there’s still a place ... View Post

The best tasks are tasks that are both helpful to your ideal customer and make you money. Fortunately, usually, both are the same thing. In your business you likely do many tasks each day, but what if you started each day with a money-making task? How would that change your business and your bottom-line? Instant Webinar – Pick a topic, host a webinar, and at the end sell a small item ... View Post

A fun, exciting, and, most importantly, effective way to get more traffic is to retarget traffic that has already been to your website. It takes at least 7 times for anyone to view or hear about your branding and offers before they work up the ability to trust you. Thankfully, technology makes that simple to do with Facebook Ads and a Facebook retargeting campaign. The way a Facebook ... View Post

You’ve probably heard of sponsored blog posts, but there tends to be a lot of confusion about them. You may wonder how to obtain opportunities to write sponsored posts, how much to charge, and what your audience may think about such posts. These are all common questions. I’ll attempt to answer them in this post. Keep reading to discover what you need to know about sponsored blog posts. About ... View Post