It’s not unusual to start comparing yourself to your competition. After all, you’re told to study your competition and do a little better than them. You’re told to spy on your competition, to use their keywords, to participate in discussions with their audience, and so much more. It can be easy to get fixated on your competition in an unhealthy way that makes you worry about being good enough. But ... View Post

One of the ways to ensure that the word gets out about your offers is to ensure that you put your content infront of more and more people - especially your ideal customers. Know where they go. Know where they get their information and then make sure your information is every place they go. You want them to see your name or branding information as often as possible. One way to do that is by ... View Post

Have you ever wanted to write a book? Many of us have. Achieving this pursuit seems to be the holy grail for a lot of writers, but the idea of actually doing it can be daunting. It doesn’t have to be scary. These days, there are many publishing options available. You don’t have to go the traditional route of finding an agent and being accepted by a big publishing house. You can self-publish ... View Post

You want to know what one of the very best things about compliments is? They tend to be contagious. If you’re out there bragging about others and how good they are in a way that shows the benefits to your audience, the people you are bragging about probably will eventually return the favor. It’s just human nature. Call Them Out on Social Media Giving compliments to others is an important way ... View Post

Going back to the idea of that which is measured grows, you want to ensure that you are always checking your income and expenses on a regular basis. The reason is that income can go up or down in unexpected ways. If you notice a trend in either direction, you can act to either increase earnings or find out what is causing the income spike if that is the case. For example, if you notice your ... View Post

One incredibly important component of how successful your blog will be is reader engagement. If your audience is actively involved with the content, they will likely return again and again. When people are able to make a personal connection with a blog, brand or other online source, it makes them feel more invested. This personal investment is attractive to an audience. Therefore, an effective ... View Post

Whether you choose to take your online gig legit or not, please understand that there are already laws in place that require you to record all income you make - whether it’s from a job, from lawn mowing, babysitting, a hobby, or working online or offline in any capacity. If you earn a dollar, you’re supposed to report it. Since you are required to record all income (revenue), you are also ... View Post