Images serve several purposes in blog posts, but they won’t do you any good if the ones you choose are of less than stellar quality. Professional photos can be quite expensive, though, and the well-known stock photography sites have pricey membership fees. Don’t despair. You may be surprised to learn there are places you can find quality stock images for free. Keep reading to discover some of the ... View Post

Let’s talk about your business funnel for a bit today. The funnel is the path (or customer journey) you want your visitors to take from the time they first find you to becoming a repeat customer. For most of us it looks something like this: Someone comes to our blog or website. They sign up for a freebie and we capture their email address. Emails go out to them, including ... View Post

When you first get to work each day, you want to get at least three marketing tasks out of the way right up front. The reason you want to do that is that when you start earning money daily, you’re going to grow your business faster, and you’re going to expand your freedom faster because you’ll start realizing that you can outsource and delegate more than you may initially think when you’re ... View Post

Every few months we get some new advice from a blogging guru saying that our blog posts need to be longer, or shorter, or that they should be broken up into 10 pages of bite-sized chunks… it can make you crazy. Let’s talk about this. How long should your blog posts really be? It would be great if there was a magic number that guaranteed best results, wouldn’t it? But that’s like asking ... View Post

As you build your business, you’re going to start getting more feedback and comments. Sometimes they’re going to be positive and sometimes they’ll be negative. While you do want to analyze the negative comments too, as they can give you clues to how to improve or make your sales copy more accurate, and provide insights to help you do better, the positive comments are going to help you with your ... View Post

One great benefit that results from participating in communities on every platform is that people get to know you and start inviting you to participate in bundle sales and giveaways. A bundle sale means that a lot of creators contribute a product, usually digital, to the offer. Usually, more than 10 people or brands participate. Each person who contributes to the bundle also promises to ... View Post

Let’s continue our discussion on advertising today. If you’re going to offer ad space on your blog, you should be aware of the types of ads that exist. Two of the most common are display ads and search ads. Having a basic understanding of these and their benefits will prepare you to work with advertisers and be savvier when negotiating rates. It also gives you insight into advertising from a ... View Post

As you are setting up your finances for your business, you are probably also thinking about your personal finances. As a business owner, you’ll be responsible for your own retirement planning, as you won’t be able to contribute to an employer’s plan which can be facilitated by using an employee expense management system. It might seem like extra work, but the truth is, not planning for retirement ... View Post

Looking at your traffic referrals not only helps you figure out the types of content they like to read, that makes them want to click through, but you can also learn where most of your subscribers are coming from. You can learn more about how they found you, what they wanted when they found you, and about their hopes, dreams, and fears when you start digging deep into traffic referrals who are ... View Post