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Mission
Simplify marketing strategies so busy parents can build profitable businesses without wasting time or money.
Vision
Empower a million FamilyPreneurs to redefine “balance” so that they’re spending previously unimagined amounts of time making happy memories with their families while managing their profitable businesses.
Values
Family always comes first. My family is the reason why I ventured into entrepreneurship, and the motivation for doing everything that I do, which is why I am passionate about supporting other family-first businesses.
Empowerment through education and entrepreneurship. I am focused on empowering other parents through their entrepreneurial journey, and empowering our children to be the best versions of themselves.
Always have fun while pursuing our passions. This is one of the most important lessons that I've learned from my kids – it makes work feel less like work. It's also essential to allow breaks for fun that is unrelated to work, because self-care is important!
All people and perspectives are celebrated and respected. All complexions, races, genders, religions, cultures, sexual orientations, identities and expressions. We’ll always stand up and fight injustice anytime we see it.
Making a Difference Together. We give back and pay it forward. Whether it's money, time, or a voice… giving in any way, shape, or form… and involving the whole family in various forms of philanthropy.
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